Memorial Day weekend is primetime for St. John weddings. One marriage planner on island has been conducted three ceremonies a day.
Jacqueline Johnson, travel director for Conde Nast Bridal Group, told a St. Croix business meeting weddings are good business. Live music, flowers, transportation for a bridal party of a dozen or more, a welcome cocktail party, rehearsal dinner and reception — "It’s a gold mine," she said.
Erica Hebert, a wedding consultant on St. Thomas, agreed, telling the Virgin Islands Daily News, "May used to be dead. Now it’s sizzling." Steve Bornn, marketing director for the V.I. Tourism Department, said weddings are also an opportunity for repeat business. "If they have a good wedding, they are going to talk about it," he said, according to the Daily News. Couples return for anniversaries, and bring their kids and friends, he said.