So back in March, we told you all how the Department of Tourism planned to use Pressure Buss Pipe’s awesome Virgin Islands Nice song in a new summer ad campaign. Well the campaign just launched and you’re all invited to be a part of it!
Here are the official details on the campaign:
The U.S. Virgin Islands (USVI) Department of Tourism has launched its new “Virgin Islands Nice” summer travel promotion. Visitors can save a minimum of $500 on a stay of five or more consecutive nights at participating properties on St. Croix, St. John and St. Thomas by visiting VisitUSVI.com/usvinice.
Book now through July 31 for travel between May 15 and September 30, 2014, to receive the first night free, a $200 instant credit and $300 in certificates that can be redeemed at participating restaurants, boutiques, spas and attractions across the Territory. Sounds good to us!
For my St. John lovers out there, the three participating on-island properties are Coconut Coast Villas, Gallows Point Resort and the Westin.
Now here’s where you all come in…
Whether you’re discovering the islands, celebrating your hometown or sending back warm greetings, the Department of Tourism wants you to share your US Virgin Islands moments with #USVInice. It’s simple to do. Just post you pics or videos on Twitter, Instagram or Vine and include the hashtag #USVInice. While you’re at it, include @newsofstjohn too. We’d like to see what you’re posting.
We did it, so make sure you do too!
And here again is the incredible video that inspired this campaign. I don’t know about you, but I can’t watch it without smiling. Enjoy!
I love this uplifting beautiful tune, and the lyric’s generous inclusive picture of the three islands. Great warm images of people enjoying each other and island life.